South African Poultry Association

Small Footprint. Big Impact!

South African Poultry Association

 

Become a Member

Click here to become a SAPA member today!

Poultry Disease Management Agency

Visit the PDMA site and submit disease monitoring results.

AVI Africa Conferences

Check out the latest news and information about AVI Africa conferences.

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Learn more about SAPA

Learn more about SAPA, the Industry Growth Plans and view the SAPA Fact Sheet.

Important News and Notifications

Click here to get the latest news and info on developments in the poultry industry.

Galliova Awards

Click here for more information about the Galliova Awards.

Useful Contact Information

Click here to find contact information for key stakeholders in the poultry industry.

Accredited Suppliers

Click here to view our Accredited Suppliers.

Thank you to everyone who attended AVI Africa 2025 — your presence helped make the continent’s leading poultry congress a great success!

SAPA welcomes court victory on compensation for avian flu culling

SAPA welcomes court victory on compensation for avian flu culling29 October 2026 - The South African Poultry Association (SAPA) welcomes a significant Supreme Court of Appeal ruling on compensation for poultry destroyed under compulsory disease-control measures,...

US Decision to Withdraw South Africa’s AGOA Benefits Strengthens Case for Review of Poultry Import Rebate

US Decision to Withdraw South Africa's AGOA Benefits Strengthens Case for Review of Poultry Import RebateFollowing the decision by the United States government to terminate South Africa's eligibility for preferential trade benefits under the African Growth and...

SAPA supports regionalised approach to Brazil’s Newcastle disease outbreak

STATEMENTSAPA supports regionalised approach to Brazil's Newcastle disease outbreakThe South African Poultry Association (SAPA) supports the Department of Agriculture's decision not to impose a countrywide restriction on poultry and poultry products from Brazil.This...

Avian influenza remains a threat to South Africa’s poultry industry

Avian influenza remains a threat to South Africa’s poultry industryBy Izaak Breitenbach, CEO of the South African Poultry Association (SAPA)Make no mistake, avian influenza remains one of the most significant risks facing South African poultry. These outbreaks don't...

The real duty is making local poultry more accessible and affordable while helping the industry grow

The real duty is making local poultry more accessible and affordable while helping the industry growBy Izaak Breitenbach, CEO of the Broiler Organisation, South African Poultry Association (SAPA)Right now, South Africa’s trade regulator is deciding whether to maintain...

Government’s light hand on Brazilian poultry imports restrictions bodes well

Government’s light hand on Brazilian poultry imports restrictions bodes wellBy Izaak Breitenbach, CEO of the Broiler Organisation of the South African Poultry Association (SAPA)In October, Brazil confirmed Newcastle disease on a turkey farm in the southern state of...

SAPA CALLS FOR INVESTIGATION INTO CHICKEN IMPORT PRICES

21 September 2026 MEDIA RELEASE Statement by Izaak Breitenbach, CEO of SAPA’s Broiler Organisation SAPA CALLS FOR INVESTIGATION INTO CHICKEN IMPORT PRICES The South African Poultry Association (SAPA) has called for an investigation of chicken import prices, due to...

SAPA Golf Day 2026

The second SAPA Golf Day took place at Zimbali Lakes, KwaZulu-Natal on 24 June 2026 alongside the SAPA AGM, raising R300 000 for the NSRI and the SPCA.

Trump tariffs – Francois Article Business Day

The recent US Supreme Court ruling that struck down Trump's 30% "reciprocal" tariffs under the IEEPA might seem like good news for South Africa, but the relief is likely temporary. Trump has already rolled out a new 15% global tariff using different legislation, and...

Farmer’s Weekly: Poultry master plan investments are starting to pay off

South Africa’s broiler industry has improved sharply in global competitiveness, driven by major post-2019 investment and strong efficiency gains — including leading feed-to-meat performance — even while facing load-shedding, drought, and avian flu disruptions. Source:...

Innovative Farmers in the Industry

I trust that this video gives some idea of how the masterplan (industry growth plan) is bringing together various constituents with one aim and that is to positively impact our farmers and give hope.The industry, through a massive investment commitment, created a new market for players like Phetogo Farms to expand.It also wants to introduce you to those leaders like Tumi that not only invested in his farm but also his community and serve the industry at large. I trust that this video will take your perception of the masterplan (industry growth plan) from a piece of paper to showcase the magnitude of the impact at a farm and personal level.

Kind Regards, Izaak

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South Africa’s poultry sector is ready to take on the world. Sovereign Foods CEO Chris Coombes explains why expanding our export footprint to the Middle East, Asia, and the EU is the key to economic growth and job creation.

Read more here: http://iol.co.za/business-report/2026-05-20-the-huge-export-opportunity-for-south-african-chicken?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

South Africa's poultry industry is uniquely positioned to export to international markets. From our world-class Halal standards for Middle Eastern markets, to our highly competitive production costs that beat out Europe and the US.

Read more here: http://iol.co.za/business-report/2026-05-20-the-huge-export-opportunity-for-south-african-chicken?utm_campaign=meetedgar&utm_medium=social&utm_source=meetedgar.com

The latest report from BFAP shows that South Africa's poultry industry is now ranked #2 globally for cost-competitiveness, second only to Brazil. We have even overtaken the United States. This is a massive achievement for our farmers.

Congratulations to role players in the chicken industry for the achievements of the Poultry Masterplan @sa_poultry @DOAgov_ZA @the_dtic https://www.agribook.co.za/south-african-poultry-industry-celebrates-major-growth-and-transformation-milestones/

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Our Vision

To create a viable and sustainable industry contributing to economic growth and development, employment and food security, based on successful producers adhering to environmental and ethical production norms and generating sustainable profits.

Our Mission

To create an enabling environment to achieve sustainable producer profits in the domestic and global village market. As a representative association, the South African Poultry Association (SAPA) serves the interests of the poultry industry in a number of ways. SAPA acts as a medium and catalyst for any matter the industry wishes to collectively address. It acts as the face of the industry, addressing and maintaining a presence in society without which opposing groups could play havoc with the industry’s interests – without opposition.